Augmented Reality application in design

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The last year taught us to rethink the way we interact.

Learning to have meetings via video calls and be more productive by presenting home office as the only option. That is why, technology became a great ally to be able to continue closely with our clients.

One of the technologies that already existed but had not been used as much as now, is the use of “Augmented Reality”. We are going to start by defining what it is, because it is often confused with “Virtual Reality”.

 

Augmented Reality, as described by the BBC, is used to describe the set of technologies that allow a user to visualize part of the real world through a technological device with graphic information added by it. The device or set of devices add virtual information to existing physical information, that is, a virtual part appears in reality. In this way the tangible physical elements are combined with virtual elements, thus creating an augmented reality in real time.

Augmented reality is used in very different sectors such as: video games, fashion, engineering, security and police investigation, advertising, design, etc.

For us, Augmented Reality has become a tool to be developed in order to present the great diversity of the products that we have, since in this way, our clients will be able to visualize our designs in their environment and make decisions about which one fits better.

Coming soon we will have a very wide variety of products ready to be displayed in your spaces.

Get ready to enter to the world of technology and let augmented reality help you make decisions in the world of design….